How REACH by Octopi Helps Meevo 2 Clients Fill Open Appointments

Our team often receives questions from clients in our Meevo 2 User Community Facebook page, emails, live chats, business reviews, and support calls about REACH by Octopi – one of the integrations that can be enabled in the MeevoXchange. To answer some of the most popular client questions about this integration, we spoke with Patrick Blickman, CEO of REACH by Octopi. Read more…

Learn the Top 3 Fixes for Common Foiling Faux Pas!

My hair color mentor Beth Minardi always says the first 20,000 foils are the toughest! She is not wrong. We have all experienced some of the common foiling faux pas. As a colorist for 35 years and now a color educator the top three issues I see most are…read more.

Engagement Strategies that Work

[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_custom_heading text=”Content that triggers an emotional bond gets noticed…” font_container=”tag:h2|font_size:45|text_align:left” google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:700%20bold%20regular%3A700%3Anormal” css_animation=”slideInLeft”][divider line_type=”Small Line” line_alignment=”default” line_thickness=”3″ divider_color=”accent-color” animate=”yes” custom_height=”80″][/vc_column][/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default”… Continue reading Engagement Strategies that Work

5 Beauty Business Tips to Fast Track Your Salon to a Successful 2021

[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_custom_heading text=”How much would 20% more clients impact your bottom line? Hint…A lot!” font_container=”tag:h2|font_size:50|text_align:left” google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:700%20bold%20regular%3A700%3Anormal” css_animation=”bounceInDown”][divider line_type=”No Line” custom_height=”30″][divider line_type=”Small Line” line_alignment=”default”… Continue reading 5 Beauty Business Tips to Fast Track Your Salon to a Successful 2021

Get Into a Holiday Mindset All Year Long

[vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_custom_heading text=”Overcome seasonal ups and downs with a practical approach to client communication” font_container=”tag:h2|font_size:50|text_align:left” google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:700%20bold%20regular%3A700%3Anormal” css_animation=”bounceInDown”][divider line_type=”Small Line” line_alignment=”default” line_thickness=”3″ divider_color=”extra-color-gradient-1″ animate=”yes”][/vc_column][/vc_row][vc_row… Continue reading Get Into a Holiday Mindset All Year Long

Ways to Shift Booking Habits to Off-Peak Times

As self-care is being pushed to the forefront of overall health, salons and spas are in a unique position to not only provide needed and necessary personal health services, but to truly impact lives. However, salon and spa professionals can only accomplish this goal if they are available to see the many clients wanting to book their services…

Top 5 Questions to Ask Before Committing to a Software Solution

This is both an exciting and terrifying time to be a salon and spa owner. The opportunities for growth are many but the competition is fierce. Success lies in a balance between offering a quality service, creating a positive customer experience, generating a strong loyalty base and using business resources efficiently and effectively.

Four Key Ways Customers are Interacting with Your Messaging

Marketing is the lifeblood of any salon and spa. Yes, selling a great product and offering outstanding service are both crucial to maintaining valuable customer relationships, but reaching new audiences is what allows a business to keep growing. There has never been a single marketing solution that could magically bring in the masses. At its core, marketing requires diversity in order to succeed.

Don’t Overlook These 3 Simple but Powerful Types of Emails

Types of Emails

Email marketing can be one of the most effective ways for you to reach your customer base. However, if executed poorly, it can also be one of the quickest ways to turn customers away. There is a balance to be found between delighting and annoying customers. The key lies in authenticity, relevance and automation.