How to Handle Bad Reviews

The best defense is a good offense. Use these guidelines to develop an effective communication strategy so you know how to react to negative customer reviews 👩‍💻 if and when they happen.

Simple Keys to Improving Employee Loyalty

Employees who feel valued and appreciated can be a merchant’s best allies, offering their allegiance and best performance in return. Therefore, reinforcing employee loyalty with these fundamental communication tools will help merchants engage their staff and ensure a productive work environment and positive overall customer experience.

Reasons Your Location Shouldn’t Matter

Most U.S. consumers are willing to travel up to 20 minutes for routine transactions, including salon and spa services, which means that a salon owners potential customer base is larger than ever. The question for owners then, is no longer where they should open their salon in order to be seen by the most people, but how they can leverage their competitive advantage to bring the most customers to them.

Ways to Improve Your Foot Traffic

Businesses succeed when they have a steady flow of new and returning clients, but acquiring and retaining these clients can be complex for salons & spas. Here, we take some of the guesswork out of the marketing strategies that will improve foot traffic to your location and, ultimately, boost sales.

5 Questions to Ask About Competitive Edge

Competitive edge is a merchant’s ability to outperform its competitors in meeting the needs of clients. In performing an analysis of its competitive advantage in the marketplace, a merchant can better compete, and ultimately increase business and revenue. Here are 5 questions merchants should ask themselves when evaluating their competitive edge…

Employee Productivity Tips Your Merchants Need

Employees are your merchants most valuable assets. Their enthusiasm and commitment to their work and place of employment can ensure or hinder business growth. Here’s how merchants can engage their employees and keep them operating at peak productivity.

3 Keys to Customer Appreciation

Consumers are more involved than ever in their own sales journey and are less trusting of traditional marketing tactics than ever before. On top of that, they are assailed with more than 3,000 messages each day and from every angle. Here, we discuss what strategies and techniques your merchants can use to effectively cut through the noise and engage their customers in meaningful and authentic ways.

The Fun Side of Card Tokenization

[vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid”][vc_column_text] How Data Security Can Improve Customer Experience Where there is valuable data, there are criminals who want access to it. According to a report by Statista the number of data breaches has steadily been… Continue reading The Fun Side of Card Tokenization