It is more efficient to retain existing employees than it is to hire and train new ones, from a productivity and a cost perspective. Taking…
Octopi TeamFebruary 21, 2020
Octopi Blog
Octopi Blog
We are social creatures who constantly and consistently seek to establish genuine emotional connections, build relationships with each other, and feel good about our choices.…
Octopi TeamFebruary 10, 2020
The good news is, it doesn’t take big bucks to protect your salon against fraud. All it takes is some strategic, proactive planning to protect…
Octopi TeamFebruary 6, 2020
Repeat customers spend approximately 67% more than new ones, and cultivating a new relationship is 16 times more costly than strengthening an existing one. With…
Octopi TeamJanuary 29, 2020
A strategy without action is just an idea. Your merchants should now be able to identify what about their marketing efforts is not working and…
Octopi TeamJanuary 20, 2020
A strategy without action is just an idea. Your merchants should now be able to identify what about their marketing efforts is not working and…
Octopi TeamJanuary 13, 2020
Now that merchants have identified that their marketing efforts aren't working, they'll want to understand why. This post delves into the reasons customers may be…
Octopi TeamJanuary 6, 2020
Customer experience drives loyalty. This means salons must engage with customers often and in meaningful ways. One way to accomplish this is through the use…
Octopi TeamDecember 31, 2019
The best defense is a good offense. Use these guidelines to develop an effective communication strategy so you know how to react to negative customer…
Octopi TeamDecember 20, 2019
